Archive by Author
Smart digital listening – improved health outcomes?
Posted on 26. May, 2011 by Handbaglady.
Along with some of our GLOBALHealthPR colleagues in Mexico and the United States, our Neil and Aaron presented findings from a new 11-country, cross-cultural listening programme of social media dialogue on the malaria pandemic at the first International Healthcare Social Media Summit (IHSMS) in Washington, D.C. last week. The event, organised by our partner network [...]
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And on with the cakes…
Posted on 18. Apr, 2011 by Handbaglady.
Aurora’s cake obsession continues…Many thanks indeed to Louise and Kate our lovely work experience ladies who have been doing a really fab job here in the office over the last couple of weeks. They made us all some cupcakes to say thank you – obviously this went down well here on a Monday morning…the team are busy selling in a big [...]
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GLOBALHealthPR starts the year on a healthy note
Posted on 10. Jan, 2011 by Handbaglady.
A new year and more new partners join the GLOBALHealthPR network…I have got a slight feeling of déjà vu as I write this, I remember this time last year announcing that Turkey and India had joined the partnership. This time it is new offices in Portugal and Poland and an enhanced presence in Argentina which [...]
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Aurora pride
Posted on 21. Oct, 2010 by Handbaglady.
We are extremely pleased to announce that our very own Aaron has been selected as one of the UK’s 29 most promising young professionals in the PR industry. See PR Week’s article for the full low down. It is an extremely well deserved accolade and we feel very proud indeed of our friend and colleague. [...]
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Children with rare ageing disease ‘found’ through global media campaign
Posted on 23. Aug, 2010 by Handbaglady.
Further to my post last October about the launch of GLOBALHealthPR’s awareness campaign ‘Find the other 150′ I am now pleased to announce the fantastic results… Thirteen new children from seven countries with the rapid ageing disease Progeria have been found as a direct result of the campaign, bringing the total known cases in the [...]
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World Cup sickness…
Posted on 07. Jun, 2010 by Handbaglady.
As England gears up for the start of the World Cup this Friday, there are a lot of very excited people across the country (including in my house!) Everywhere you go, there are cut price booze offers, flags on cars and pubs, work sweepstakes, Sky HD offers etc etc. The expectations for the England team [...]
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Boozy Britain – the debate continues…
Posted on 02. Jun, 2010 by Handbaglady.
In keeping with our national obsession with booze….most of the papers, including The Times, Independent, Daily Telegraph, Daily Mail and Daily Mirror reported today on NICE launching new guidance on preventing harmful binge drinking. NICE said alcohol must become less affordable and harder to obtain. The guidance does not recommend a minimum price but assessed [...]
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Americans move one step closer to healthcare for all
Posted on 22. Mar, 2010 by Handbaglady.
The USA moved one step closer this week to healthcare for all, (despite no Republican support(!) with the approval of President Obama’s 10 year health reform bill. This is fantastic news for the estimated 32 million uninsured Americans and also for Obama himself but what does this mean for the pharmaceutical industry as a whole? [...]
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Social media with a conscience
Posted on 27. Jan, 2010 by Handbaglady.
The response to the Help Haiti appeal has been a truly global phenomenon – the help, money and support for the stricken country has flooded in from all around the world. Nobody could fail to be moved by the media images including stories of hope and human endurance which have flashed onto our television screens [...]
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2010 starts with global growth: GLOBALHealthPR expands Eurasia presence
Posted on 04. Jan, 2010 by Handbaglady.
Further to last year’s new additions, Aurora’s international network, GLOBALHealthPR, the largest independent public relations organisation dedicated exclusively to health and medical communications worldwide, has announced a further expansion, this time in Eurasia by welcoming Optimum Brand in Turkey (www.optimumbrand.com) and Mediamedic Communications (www.mediamedichealth.com) in India. With both Optimum Brand and Mediamedic, GLOBALHealthPR amplifies its [...]
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The search begins
Posted on 27. Oct, 2009 by Handbaglady.
Hayley from Bexhill-on-Sea has Progeria. She is one of only two children in the UK with this rare disease. Hayley has won a prestigious Children of Courage award and has appeared in a number of documentaries about the disease. She’s a very brave little girl. GLOBALHealthPR is leading the worldwide search for 150 other children [...]
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Revisiting the value of PR
Posted on 21. Oct, 2009 by Handbaglady.
When it comes to looking for the best use of marketing budgets, the research is clear and even intuitive — public relations is a more cost-effective and credible vehicle than direct-to-consumer marketing. “We are still struggling to overcome the worst ever global financial and economic crisis since the founding of the United Nations more than [...]
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David v Goliath
Posted on 13. Oct, 2009 by Handbaglady.
Here’s a great US article on choosing a marketing services agency – big v. small… It’s what we’ve always said here at Aurora, it’s all about the people and being a true extension of the client’s team. Aurora’s focus has always been making sure our clients are happy. Bookmark on Delicious Digg this post Recommend [...]
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Government’s latest anti-drugs driving advert hits our screens
Posted on 04. Sep, 2009 by Handbaglady.
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The good, the bad and the unknown
Posted on 04. Sep, 2009 by Handbaglady.
Cholesterol-related news and advice continues to feature heavily in the UK media. The general public is fed a constant stream of media stories about exercise, lifestyle and ever changing advice about what they should or shouldn’t eat and drink. With cholesterol-lowering or more accurately low-density lipoprotein cholesterol (LDL-C) in particular, there has been a shift [...]
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Aurora top 20 – August 2009
Posted on 01. Sep, 2009 by Handbaglady.
Congratulations to the England cricket team for winning the Ashes series. After working on a cricket-themed disease awareness campaign throughout the summer, the Aurora team has been following the action avidly and for some in the office, with a new found interest. It’s always lovely to beat the Aussies! Movers and Shakers The summer is [...]
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Town hall meetings get interesting…
Posted on 20. Aug, 2009 by Handbaglady.
A very interesting thing is happening across America at the moment – people are very publicly voicing their opinions about an issue that affects every single one of their population – healthcare. President Obama’s plans for healthcare reform have lead to widespread debate, criticism and media scrutiny but the debate about healthcare is not new [...]
