Archive for 'Health'
Some NICE Dr Phil quotes
Posted on 17. May, 2012 by chiantichiara.
The Aurora market access team has just returned from a two day trip to the NICE conference in Birmingham. Here we learnt about NICE’s role in the new NHS, the challenges that commissioners and NHS managers face over the next 12 months while the new structure is being finalised, what is being implemented to overcome [...]
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Helpless, alone, living in misery and fear
Posted on 16. May, 2012 by FitnessFreak.
While going about my normal morning daily routine, I have repeatedly heard a radio advert from the South East Midlands NHS regarding our ageing population. As a daily news monitor, I can say our ageing population has a regular spot in our national newspapers and is seen as one of the greatest challenges facing our [...]
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Saying it like it is
Posted on 01. May, 2012 by PR Mum.
I love the way kids just say what they think. Example 1:The rotter’s were round at their grandma’s house at the weekend. Having spent the day planting bulbs in the garden with them and raiding grandmas wardrobe to find all her best handbags to play with, the little rotter snuggled up on grandma’s lap for [...]
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New Scientist: Malaria in West Thailand, trouble in paradise?
Posted on 24. Apr, 2012 by DiscoDave.
25 April marks World Malaria Day 2012, which aims to raise awareness of malaria control around the world. In the previous decade, deaths caused by malaria have been successfully reduced by a third in Africa, and up to 50% in 35 out of the 53 countries which are affected by malaria. Malaria is caused by [...]
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Note to self: must do better at parenting
Posted on 24. Apr, 2012 by PR Mum.
Note to self: must do better at parenting in 2012. In the last few weeks, there have been a series of unfortunate incidents that reflect badly on my parenting skills. First, the rotter’s stick insect, Georgie, was found dead one morning in her urban jungle. It wasn’t obvious at first, as stick insects aren’t known [...]
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The CCG countdown, one year to go
Posted on 19. Mar, 2012 by chiantichiara.
If the government’s Health and Social Care Bill is to go ahead, this time next year, Clinical Commissioning Groups (CCGs) around the country will be preparing to ‘go live’. Set to replace the current Primary Care Trusts (PCTs) and powered by GPs, CCGs will commission local health services and will take control of 60% of [...]
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New Scientist: Nerve damage, a healing game
Posted on 02. Mar, 2012 by DiscoDave.
In our second instalment from the New Scientist, we see how a potential breakthrough in lab rat studies could offer hope in more effective nerve-repair surgery. Currently, severed nerves can create grief for physicians, as the body tries to heal any nerve damage by sealing the two severed nerve ends. Surgeons then attempt to suture [...]
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New scientist: The DIY smear test revolutionising cervical cancer diagnosis
Posted on 07. Feb, 2012 by DiscoDave.
At Aurora, we know it is a necessity to keep up to date with the goings-on within the scientific world. Aiding us along the way, we ensure that we read the weekly editions of the New Scientist and discuss what this means to us. In doing so, we will be bringing what we deem to [...]
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The Leprosy Book Club
Posted on 12. Dec, 2011 by Shandy.
Very rarely do you end up speaking to complete strangers on the tube let alone having a spontaneous book club. However, this is exactly what happened to me last week. I was fully engrossed in my book, The Island by Victoria Hislop, when a lady sat down opposite me and exclaimed, “Oh that is such [...]
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Our NHS, our thoughts
Posted on 03. Nov, 2011 by chiantichiara.
It has been in the news almost since the day the coalition came into power, but despite the best and very vocal efforts of particular politicians, certain members of the Lords, particular factions of the larger professional bodies and the “Block the Bill” campaigners, the Health and Social Care Bill seems, finally, to be happening. [...]
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The Social Moon launches
Posted on 26. Oct, 2011 by neilcrump.
Hey there, Claire and I are delighted to announce the launch of The Social Moon, in which we are advising partners, which is led by our friend Alex Butler. As an agency we’ve always loved digital and social and we’ll be working collaboratively with The Social Moon to offer clients the best of the best in [...]
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Ethically gamified
Posted on 13. Oct, 2011 by NW1er.
Digipharm was a fortnight ago and the Aurora team attended across all three days. Speaking to the team, and reading online, I heard mixed reviews of the meeting. While certain sections of the agenda stood out as exciting, innovative and thought provoking, others were reported to re-tread old ground in quite an uninteresting way. Now [...]
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People have good ideas too
Posted on 23. Aug, 2011 by chiantichiara.
While the dust is settling on Tottenham, Clapham, Hackney, Brixton and the other areas worst hit by the recent riots, the public debate as to how we got to where we are today, and what can be done about it, still rages on. I remember saying to my boyfriend, as we watched the events unfold [...]
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Finding ‘healthy’ – Bupa launches first social media pledge campaign
Posted on 11. Jul, 2011 by CuriousScientist.
The start of last month saw the launch of Bupa’s new healthy social media campaign on Facebook. Aimed at improving people’s health and helping you find ‘healthy’; your fitness loving inner child, I’d like to congratulate you Bupa, I think you’ve done a great job. With 33 million UK Facebook users, and news earlier this [...]
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They say a week in politics is a long time…
Posted on 15. Jun, 2011 by chiantichiara.
…and the past 48 hours has certainly proved that to be true. Within hours of the Future Forum announcing their recommendations further to the White Paper listening exercise, the Government has accepted the key changes and will make major concessions to the Health Bill. Although apparently not a ‘U-turn’, this is certainly is a major coup. [...]
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Smart digital listening – improved health outcomes?
Posted on 26. May, 2011 by Handbaglady.
Along with some of our GLOBALHealthPR colleagues in Mexico and the United States, our Neil and Aaron presented findings from a new 11-country, cross-cultural listening programme of social media dialogue on the malaria pandemic at the first International Healthcare Social Media Summit (IHSMS) in Washington, D.C. last week. The event, organised by our partner network [...]
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I prescribe a cut and blow dry
Posted on 17. Jan, 2011 by Shandy.
A trip to the hairdressers for me is usually a few hours of drinking tea, reading magazines and catching up on the local gossip. During my latest visit, just after I was given my first cuppa, a lady walked into the salon to the delight of one of the hairdressers, “Joan!”, she said, “We heard [...]
