Archive for 'News'
Lighting up the UK
Posted on 18. May, 2012 by Barbados Princess.
Two of my favourite things include the Olympics and David Beckham. I am bursting with excitement at the thought that tonight David Beckham and the Olympic flame will be arriving into the UK together. David along with Lord Coe, Princess Anne and our Mayor Boris are currently escorting the Olympic flame from Athens to Cornwall. [...]
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How has World Malaria Day done so far?
Posted on 18. May, 2012 by photohead.
Listening to the social media landscape in the UK around World Malaria Day (25 April 2012) this year has shown that the ‘I’ in malaria is still barely existent; but there were some pockets of engaging content. On an international scope, I spotted a handful of people who took malaria personally. Progress may be slow, [...]
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As safe as houses
Posted on 09. May, 2012 by Shandy.
As I left my flat on Saturday morning to run my weekend errands, I was greeted by a lady on the street who asked how I felt about missiles being installed on the roof of my flat. Yes, I am one of the lucky residents who found out last week that a high-velocity missile system [...]
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Moving on up
Posted on 08. May, 2012 by Theatre buff.
We were all very happy to hear last week’s news that we have moved up the PR Week Top 150 league table and are now the proud occupants of 129th place. Taking a quick look at the other names on the list, it also looks as though we are knocking on the door of the top [...]
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New Scientist: Malaria in West Thailand, trouble in paradise?
Posted on 24. Apr, 2012 by DiscoDave.
25 April marks World Malaria Day 2012, which aims to raise awareness of malaria control around the world. In the previous decade, deaths caused by malaria have been successfully reduced by a third in Africa, and up to 50% in 35 out of the 53 countries which are affected by malaria. Malaria is caused by [...]
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Aurora top 20, March 2012 news analysis
Posted on 04. Apr, 2012 by admin.
Spring is in the air, the blossom is starting to bloom and healthcare news is once again dominating the media agenda. The ongoing debate about the Health and Social Care bill, which recently became law, has kept health policy at the No. 1 spot in. Indeed, NHS stories are taking over the top of the chart [...]
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The CCG countdown, one year to go
Posted on 19. Mar, 2012 by chiantichiara.
If the government’s Health and Social Care Bill is to go ahead, this time next year, Clinical Commissioning Groups (CCGs) around the country will be preparing to ‘go live’. Set to replace the current Primary Care Trusts (PCTs) and powered by GPs, CCGs will commission local health services and will take control of 60% of [...]
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New Scientist: Nerve damage, a healing game
Posted on 02. Mar, 2012 by DiscoDave.
In our second instalment from the New Scientist, we see how a potential breakthrough in lab rat studies could offer hope in more effective nerve-repair surgery. Currently, severed nerves can create grief for physicians, as the body tries to heal any nerve damage by sealing the two severed nerve ends. Surgeons then attempt to suture [...]
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New scientist: The DIY smear test revolutionising cervical cancer diagnosis
Posted on 07. Feb, 2012 by DiscoDave.
At Aurora, we know it is a necessity to keep up to date with the goings-on within the scientific world. Aiding us along the way, we ensure that we read the weekly editions of the New Scientist and discuss what this means to us. In doing so, we will be bringing what we deem to [...]
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Aurora top 20, January 2012 news analysis
Posted on 01. Feb, 2012 by msoadmin.
It seems like 1 January was only yesterday, but now, a month back at work, hasn’t time flown? Due to many of you holidaying during the month of December, we didn’t distribute the December top 20, but no need to worry, we have been busy analysing two months of news and you can find last [...]
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Our NHS, our thoughts
Posted on 03. Nov, 2011 by chiantichiara.
It has been in the news almost since the day the coalition came into power, but despite the best and very vocal efforts of particular politicians, certain members of the Lords, particular factions of the larger professional bodies and the “Block the Bill” campaigners, the Health and Social Care Bill seems, finally, to be happening. [...]
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The Social Moon launches
Posted on 26. Oct, 2011 by neilcrump.
Hey there, Claire and I are delighted to announce the launch of The Social Moon, in which we are advising partners, which is led by our friend Alex Butler. As an agency we’ve always loved digital and social and we’ll be working collaboratively with The Social Moon to offer clients the best of the best in [...]
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Prodigal daughter
Posted on 14. Oct, 2011 by neilcrump.
I am delighted to let our reader know that Aurora re-establishes its 100% staff retention rate after six years with the return of Carolin Prasmo. After an 18 month stint at Virgo, she rejoins us as a senior account manager. Alongside international account work, she will lead our branding practice. I cannot tell you how [...]
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People have good ideas too
Posted on 23. Aug, 2011 by chiantichiara.
While the dust is settling on Tottenham, Clapham, Hackney, Brixton and the other areas worst hit by the recent riots, the public debate as to how we got to where we are today, and what can be done about it, still rages on. I remember saying to my boyfriend, as we watched the events unfold [...]
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Cheryl Cole, smelly socks and social media’s fight against malaria
Posted on 05. Aug, 2011 by CuriousScientist.
As yet another celebrity falls victim to the News of the World (NOTW) phone hacking scandal, rumours had Cheryl Cole’s fans outraged when the news hit twitter last week that her phone may have been bugged when she hospitalised with malaria last year. Having contracted the disease during a trip to Africa following her split [...]
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They say a week in politics is a long time…
Posted on 15. Jun, 2011 by chiantichiara.
…and the past 48 hours has certainly proved that to be true. Within hours of the Future Forum announcing their recommendations further to the White Paper listening exercise, the Government has accepted the key changes and will make major concessions to the Health Bill. Although apparently not a ‘U-turn’, this is certainly is a major coup. [...]
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Smart digital listening – improved health outcomes?
Posted on 26. May, 2011 by Handbaglady.
Along with some of our GLOBALHealthPR colleagues in Mexico and the United States, our Neil and Aaron presented findings from a new 11-country, cross-cultural listening programme of social media dialogue on the malaria pandemic at the first International Healthcare Social Media Summit (IHSMS) in Washington, D.C. last week. The event, organised by our partner network [...]
