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Archive for 'People'

The Leprosy Book Club

Posted on 12. Dec, 2011 by Shandy.

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Very rarely do you end up speaking to complete strangers on the tube let alone having a spontaneous book club. However, this is exactly what happened to me last week. I was fully engrossed in my book, The Island by Victoria Hislop, when a lady sat down opposite me and exclaimed, “Oh that is such [...]

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Our NHS, our thoughts

Posted on 03. Nov, 2011 by chiantichiara.

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It has been in the news almost since the day the coalition came into power, but despite the best and very vocal efforts of particular politicians, certain members of the Lords, particular factions of the larger professional bodies and the “Block the Bill” campaigners, the Health and Social Care Bill seems, finally, to be happening. [...]

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The Social Moon launches

Posted on 26. Oct, 2011 by neilcrump.

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Hey there, Claire and I are delighted to announce the launch of  The Social Moon, in which we are advising partners, which is led by our friend Alex Butler.  As an agency we’ve always loved digital and social and we’ll be working collaboratively with The Social Moon to offer clients the best of the best in [...]

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Prodigal daughter

Posted on 14. Oct, 2011 by neilcrump.

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I am delighted to let our reader know that Aurora re-establishes its 100% staff retention rate after six years with the return of Carolin Prasmo. After an 18 month stint at Virgo, she rejoins us as a senior account manager.  Alongside international account work, she will lead our branding practice. I cannot tell you how [...]

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Spot the Curious Scientist

Posted on 12. Jul, 2011 by Barbados Princess.

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Whilst the rest of the Aurora staff were celebrating Thursday night at our industry awards, (where we received a ‘highly commended’ award for Communiqué Small Independent Consultancy of the Year no less), our Rebecca was accompanying a family friend down the red carpet at the world premiere of HARRY POTTER AND THE DEATHLY HALLOWS, PART [...]

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Smart digital listening – improved health outcomes?

Posted on 26. May, 2011 by Handbaglady.

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Along with some of our GLOBALHealthPR colleagues in Mexico and the United States, our Neil and Aaron presented findings from a new 11-country, cross-cultural listening programme of social media dialogue on the malaria pandemic at the first International Healthcare Social Media Summit (IHSMS) in Washington, D.C. last week. The event, organised by our partner network [...]

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What exactly do we mean by Aurora’s engaging proposition?

Posted on 16. Feb, 2011 by balletfanatic.

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This month’s issue of Pharmaceutical Marketing contains an article by Aurora that delves into the ‘upskilling’ argument about the pharmaceutical industry and social media. Aaron Pond, our digital lead, suggests that the issue is being ‘over cooked’ and focus should be placed on empowering internal teams, using new technologies smartly and ensuring that the social [...]

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GLOBALHealthPR starts the year on a healthy note

Posted on 10. Jan, 2011 by Handbaglady.

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A new year and more new partners join the GLOBALHealthPR network…I have got a slight feeling of déjà vu as I write this, I remember this time last year announcing that Turkey and India had joined the partnership. This time it is new offices in Portugal and Poland and an enhanced presence in Argentina which [...]

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Goodbye to Camden

Posted on 06. Jan, 2011 by neilcrump.

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After five wonderful years in the heart of North London’s fun and quirky Camden Town, Aurora has moved to our new offices in Farringdon (EC1). It feels like coming home as Claire and I actually met each other (fresh faced in our twenties) at an agency which was based only a few blocks away. This [...]

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Yet more theories about mums and babies

Posted on 09. Nov, 2010 by PR Mum.

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Another week and another theory about mums and babies is published. The International Journal of Obstetrics and Gynaecology has just published a new study that suggests babies born by assisted delivery are 40 per cent more likely to be affected by emotional and behavioural problems, possibly related to high levels of the stress hormone cortisol. The [...]

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Aurora pride

Posted on 21. Oct, 2010 by Handbaglady.

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We are extremely pleased to announce that our very own Aaron has been selected as one of the UK’s 29 most promising young professionals in the PR industry. See PR Week’s article for the full low down. It is an extremely well deserved accolade and we feel very proud indeed of our friend and colleague. [...]

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Aurora goes racing

Posted on 10. Sep, 2010 by phaedrus.

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The Aurora team had an outing to The Raceway in London’s Docklands. Our competitive natures were out in force as we will wanted to be the winner in our go-karts. Who took the number one spot on the podium and who got the fastest lap? Who couldn’t master the trick of opening the crash helmet visor? All is revealed… [...]

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Google Powermeter

Posted on 07. Sep, 2010 by phaedrus.

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Just when you thought that Google had finally secured control of the entire universe, they have added another service to their digital empire, this time in the field of energy conservation. Google Powermeter is intended to provide households with a way of tracking, with a view to lowering, energy consumption and wastage. Google’s philanthropic arm, [...]

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Social media enabled GP practices

Posted on 26. Aug, 2010 by phaedrus.

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In preparation for a recent visit to my new local GP in the London Borough of Camden, I decided to check opening hours and contact details online. I was surprised and interested to see that, alongside the usual information, user comments and ratings were displayed for my convenience. In fact, through the NHS Choices website, [...]

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Children with rare ageing disease ‘found’ through global media campaign

Posted on 23. Aug, 2010 by Handbaglady.

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Further to my post last October about the launch of GLOBALHealthPR’s awareness campaign ‘Find the other 150′ I am now pleased to announce the fantastic results… Thirteen new children from seven countries with the rapid ageing disease Progeria have been found as a direct result of the campaign, bringing the total known cases in the [...]

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Informed privacy decisions and informed openness

Posted on 14. Aug, 2010 by neilcrump.

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Ed Purkins wrote a blog post a few weeks ago that has had my mind whirling. The post read: The author of a report which features the personal details of 100 million Facebook users says he released the information to highlight the privacy issues associated with social networking. This has received widespread media pick-up because [...]

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Can you see my point?

Posted on 23. Jul, 2010 by Alchemist.

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Ten percent of the UK suffers from trypanophobia, or to you and me, needle phobia – defined as the irrational fear of medical procedures involving injections or hypodermic needles. This condition may seem fairly harmless to the 90 percent of us that aren’t affected, but for over six million people, needle phobia can pose a [...]

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