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Tag Archives: disease awareness

How has World Malaria Day done so far?

Posted on 18. May, 2012 by photohead.

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Listening to the social media landscape in the UK around World Malaria Day (25 April 2012) this year has shown that the ‘I’ in malaria is still barely existent; but there were some pockets of engaging content. On an international scope, I spotted a handful of people who took malaria personally. Progress may be slow, [...]

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Healthy Pinning

Posted on 03. Apr, 2012 by balletfanatic.

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As I mentioned in my last post on changing uses of Facebook I recently joined the latest social media craze: Pinterest. This Friday (6 April) Pinterest will be updating their terms of use and I thought this would be a great opportunity to talk about how Pinterest could be used in health campaigns. This blog [...]

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Ethically gamified

Posted on 13. Oct, 2011 by NW1er.

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Digipharm was a fortnight ago and the Aurora team attended across all three days. Speaking to the team, and reading online, I heard mixed reviews of the meeting. While certain sections of the agenda stood out as exciting, innovative and thought provoking, others were reported to re-tread old ground in quite an uninteresting way. Now [...]

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What the Quora?

Posted on 06. Jan, 2011 by NW1er.

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I’d subconsciously registered the noise about Quora, a social media platform that has bubbled up into the social media mainstream and aims to be a “a continually improving collection of questions and answers created, edited, and organised by everyone who uses it”, at the start of the year but wasn’t spurred into investigative action until [...]

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Time to put the boot in

Posted on 29. Oct, 2010 by chiantichiara.

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One accusation that is often levelled at my favourite football team is that they lack ‘bottle’. They don’t have the aggressive type of players who, when the chips are down, can take the game to the opposition and boss their way to victory. So where am I going with this? Well if you watched the [...]

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Where there is smoke there is desire

Posted on 21. Jul, 2010 by neilcrump.

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I want to share my insights on the crazy world of smoking and the business of getting people to stop, officially known as smoking cessation. I am well placed to write this post because not only did I work on a prescription smoking cessation medicine and its European launch for two years, I also supported [...]

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Excellent new TV advert from Cancer Research UK

Posted on 11. Jul, 2010 by neilcrump.

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Just got an email from Cancer Research UK to let me know that they have a new advert that will air first in the break during Coronation Street (a popular soap here in the UK) on Monday 12 July.  On the charity’s blog post about the ad they ask for feedback on the advert and how [...]

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The incurable optimist cuts through to a somewhat desensitised heart

Posted on 28. Jun, 2010 by NW1er.

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Art is often used in healthcare communications to engage patients and those close to them to about health conditions. Quite often, we humans find it easier to show our emotions in a non-verbal form. Over the last two decades, members of the Aurora team have put exhibitions on at the Serpentine Gallery in London and [...]

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Unintended consequences

Posted on 17. Feb, 2009 by NW1er.

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To celebrate Darwin’s 200th birthday, Professor Sir David King, formerly the Government’s Chief Scientific Advisor, and Professor Richard Dawkins, all round advocate of science, delivered a riveting presentation on, “Can British science rise to the new challenges of the 21st Century?” I was fortunate enough to get tickets for this event so took a trip [...]

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