Tag Archives: YouTube
Wordless Wednesday: A flying visit
Posted on 16. Jan, 2013 by Rebecca Crouch.
On the fifth floor of Clover House, the Aurora team received an unexpected visit from a feathered guest this morning. In the absence of anything to eat however, it left in a hurry. Off in search of some other snacks we imagine – like this silly Scottish sea bird caught on camera a couple of [...]
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How has World Malaria Day done so far?
Posted on 18. May, 2012 by photohead.
Listening to the social media landscape in the UK around World Malaria Day (25 April 2012) this year has shown that the ‘I’ in malaria is still barely existent; but there were some pockets of engaging content. On an international scope, I spotted a handful of people who took malaria personally. Progress may be slow, [...]
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The life in a day
Posted on 10. Sep, 2010 by phaedrus.
As film enthusiasts and avid monitors of digital and social communication channels, some of us at Aurora were fascinated to see the beginnings of a momentous filming project being undertaken by esteemed British film directors, Kevin Macdonald and Ridley Scott (who’s role is producer on this project). ‘The life in a day’ project is unique [...]
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Old Spice, New Spice, and a great copycat
Posted on 17. Jul, 2010 by neilcrump.
One of the most popular viral campaigns to date is weaving its magic all over the internet. It sparked conversation at the #hcsmeu tweet-up yesterday and followed up a discussion about healthcare communications and viral campaigns that the group had a few weeks ago (which I wrote up in this blog post). The campaign du [...]
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Excellent new TV advert from Cancer Research UK
Posted on 11. Jul, 2010 by neilcrump.
Just got an email from Cancer Research UK to let me know that they have a new advert that will air first in the break during Coronation Street (a popular soap here in the UK) on Monday 12 July. On the charity’s blog post about the ad they ask for feedback on the advert and how [...]
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We hate social media
Posted on 28. Jun, 2010 by NW1er.
Aurora understands why pharma might hate social media. Our ‘We Hate Social Media’ YouTube campaign launches today and sets out to show how hatred can be overcome and why the mantra of ‘we hate social media’ should be consigned to the bin of old ideas. Aurora wants to help pharma folk find the love for [...]
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Virology in healthcare social media
Posted on 06. Jun, 2010 by neilcrump.
As Nike’s World Cup Writes the Future (WtF) campaign, which Aurora loves, continues to trump their previous viral success, I posed the following questions to the #hcsmeu community at the week before last’s Friday (28 May 2010) tweet-up: What are the best examples of a healthcare campaign in Europe going viral and whether we have [...]
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World Cup fever begins in Camden
Posted on 23. May, 2010 by neilcrump.
The World Cup is back and last Friday saw Team Aurora draw our teams in a sweepstake. Our office is full of football lovers and even those not all that bothered by football (like me) will be drawn in. This brilliant Nike advert sums up beautifully what the World Cup is all about. This is [...]
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Happy birthday YouTube
Posted on 19. May, 2010 by neilcrump.
YouTube is five years old. When I heard the news I thought only five years! It is hard to remember a world without it. This celebratory video is great, full of Brits and our monarch. It also has the ‘Charlie bit my finger’ clip which I love. Enjoy a whole five years of nostalgia! Bookmark [...]
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Sex, sight and sound
Posted on 24. Feb, 2009 by NW1er.
I couldn’t sleep last night so was fiddling with my Blackberry in bed – sad, I know. I came across the iGoogle function, which allows you to have a personalised news stream to your Blackberry. Great, because you only get three or so main news stories on the BBC mobile site. iGoogle feeds the top [...]
